EXECUTIVE ADVISOR / FOUNDER / AUTHOR
ABOUT
the cat in hat
Data reports; 90% of start-ups fail.
Insight diagnoses; 90% of funded start-ups fail.
This is the difference between information and insight — one observes symptoms, the other attacks the uncomfortable reality.
I solve your insight problem by diagnosing data and decisions before capital is committed.
I'm the creative thinker missing in most hierarchies. I'm clear, direct, atypical and will challenge your process to protect your outcomes.
You aren't hiring another consultant — you're engaging a specialist who sees what the big firms miss, will say the quiet part out loud, and can stress-test your logic before the market does it for you.
PROBLEMS I SOLVE
you need someone in the room skilled to think differently
You're a leader who values innovation, but the teams ROI and outcomes are lagging.
You're facing a high-capital commitment and require an objective stress test.
You're navigating a complex strategic challenge and seek a clear framework and direction.
You understand the value of insight and want a gut check on your decision-making patterns.
what they say
insight that delivers
Christopher's insight is invaluable for us.
He immediately sees the big picture, the vision and will navigate you there.
Lin Myers - COO, Ambright Partners
The Executive Insight Stress Test blew us away with how simply Christopher could diagnose decision blindspots. I recommend it for every Executive cohort.
Anthony Feo - CEO, Mulberry St.
Christopher introduces an original approach; providing us with the means and resources to engage productively. Innovation becomes a meaningful and valuable result, rather than just a topic of discussion.
Adrian Jobson - Founder & Principal Consultant, Acculture
Christopher presented to the Advisory Board that I chair; seven CEOs were away for three days to work on business strategies. Christopher kicked off the first day with an engaging workshop on creative thinking to business problem solving... it was the perfect start to our retreat.
Anthony Moss - Board Chair, Non-Executive Director, GAICD, FIML
CASE STUDIES / results
real challenges, real insight, real outcomes
01
ZERO COST SCALE-UP
+ INSIGHT
A high-growth tech startup sought to transition 5,000 shift workers to an independent contractor model.
They required enterprise-scale strategy, with zero budget, no tech changes and an immediate rollout.
+
Redesigned the business model around incentive-based rewards to drive a fundamental culture shift.
Achieved seamless contractor transition with minimal spend, enabling interstate scaling, reduced churn, and boosted brand loyalty.
02
$100M FINTECH
+ INSIGHT
A Swedish Founder approached me with the challenge to 'fix banking'.
Legacy banks are burdened with technical debt, while crypto is volatile and untrustworthy.
He needed someone who could identify asymmetric advantage.
+
Identifying the consumer trust crisis, I designed a privacy-first financial platform that insulates transaction meta-data.
Currently pre-seed, VΛULT Financial was tapped by the UN to present within their $100M SDG innovation framework.
03
AUDIT SAVED $27M
+ INSIGHT
A national defence innovation rollout stalled due to critical ROI and technical risk concerns.
They needed an objective analysis and a forward strategy.
+
Identified critical IP risks in a third-party system, compromising the org's competitive edge.
I recommended redirecting investment into proprietary applications and specialist training.
They cancelled the contract, saving $27M in capital.
CHRISTOPHER S. SELLERS
Author of Applied Creativity and Why Smart People Aren’t Creative.
Advisor to Boards, VC's and innovation programs.
Founder and CCO, Vault Financial.
Creator of the Six Creative Skill Sets and the Executive Insight Stress Test.
Innovation SME, Australian Institute of Management.